Overview
VISION:
To be among the top three financial institutions in ASEAN by the year 2020
CORE VALUES:
CUSTOMER FOCUS
- Keep our customers No. 1, understand their needs, build a strong and lasting relationship with them, and make an effort to exceed their expectations
- Provide the best "Customer Service Experience"
- Practise customer-friendly processes
- Walk that extra mile
TEAMWORK
- Serving one another to achieve a common objective
- Lend a helping hand
- One RHB team with one RHB face
- Working with each other
RESPECT
- Treat others the way you would want to be treated
- Be honest and sincere
- Take responsibility for your actions
- Express empathy and selflessness
INNOVATION
- Innovation is the ability to see change as an opportunity - not a threat
- Keep an open mind
- Think up ways to enhance the lives of our customers and those around us
- Apply the "Start, Stop, Continue" principle in all that we do
QUALITY SERVICE
- Service which exceeds the expectation of our customers
- Efficient, error-free, reliable and consistent
- Take ownership of and accountability for what we do
- Have the passion, commitment and drive to serve