In line with its aspiration to emerge as one of the top three financial services groups in the Asean Region by 2020, the RHB Banking Group will focus on seeking out second home markets across Asean and the rest of the Asia-Pacific Region.
The Group will focus on areas where it can build on its competitive advantages in Islamic Banking and Capital Markets to better meet its customers’ needs not only in Malaysia but in its Asean neighbours as well.
It will begin with a focus on Asean, where it already has a good understanding of the markets through its branch offices in Thailand, Brunei and Singapore, as well as its non-ringgit based operations in Labuan.
The Group will build on its mergers and acquisitions (M&A) capabilities specifically in business development, due diligence and post-merger integration to better meet the demands of existing and new market segments across the region.
The Group’s entire range of financial products and services – both conventional and Islamic – will be made available to its customers in the Asean Region through its branches as well as via the Internet. |
